SAFA & Castle Lager Extend Their Partnership for A Further Three Years!
SAFA & Castle Lager Extend Their Partnership for A Further Three Years! This long relationship will go on for an extended period.
SAFA & Castle Lager Extend Their Partnership for A Further Three Years! This long relationship will go on for an extended period.
SAFA and Castle Lager have been in a partnership for more than 30 years, since the early 1990’s. this relationship has been extended or a further three years.
Bafana Bafana was officially formed in the early 1990’s. since playing in their first ever match, they have been in partnership with Castle Lager.
In fact, they are synonymous with the brand.
“The South African Football Association (SAFA) and Castle Lager have extended their long-time partnership for a further three years.” The association announced in a statement.
“Castle Lager have been sponsors of the South African men’s senior national team for more than three decades and the two parties are happy that the Africa Cup of Nations-bound Bafana Bafana will continue to have this backing in the coming years.” They spoke.
“SAFA and Castle Lager’s long-standing partnership is steeped in football tradition and this renewal is a win-win situation for both parties. This is one of the most enduring partnerships in sport and the next three years will be an exciting new chapter of this relationship,” newly appointed SAFA CEO Lydia Monyepao added.
“As an effort to keep driving South Africa forward, we are proud and are committed to ensuring the growth of national sports through our partnerships. This is how we grow our business responsibly and create a lasting impact in the communities we operate in. Cheers to the future,” Vice President of Marketing at SAB, Vaughan Croeser also added.
Bafana Bafana have also released their new kit with Lecoq Sportif. SAFA & Castle Lager Extend Their Partnership for A Further Three Years!